The Custard Factory is the most powerful collection of creative and digital businesses, independent retailers and event venues outside London. Along with its sister project, Fazeley Studios, it forms the heart of Birmingham’s creative and digital district. Just over five minutes walk from the Bullring, it is home to over 500 businesses and hosts a regular calendar of fairs, festivals and gigs, as well as corporate and private events and weddings.
The Custard Factory is set in 15 acres of beautifully renovated riverside factories, built more than 100 years ago by Alfred Bird to manufacture and market his famous invention, eggless Custard. At one time he had a thousand people making the stuff and was exporting it across the globe. However, following the rationing and production limits imposed by World War Two, the company was taken over and in 1964 production relocated to Banbury and the factories fell derelict.
We took The Custard Factory over in 1988. We began to restore the buildings and opened it up to the best of Birmingham’s young creative talent. The first phase, Scott House, launched in 1993 and was so popular that it was full before the brochures had finished printing.
Today we have developed over three quarters of a million square feet and not just on the core Custard Factory site. The Custard Factory has expanded to become a whole creative quarter, including our sister project Fazeley Studios, the TV Studios of Maverick TV (How to Look Good Naked, Embarrassing Bodies) and North One TV (The Gadget Show) and the creative workspace and incubation at Boxxed. Tenants of the Custard Factory itself range from innovative start ups to household brands such as ASOS and the Prince’s Trust.
The Custard Factory is the most powerful collection of creative and digital businesses, independent shops and event venues outside London. Just over five minutes walk from the Bullring, it is the heart of the city’s creative quarter, home to over 500 businesses and host to fairs, festivals and gigs, along with corporate events and weddings.
Tech Nation is a groundbreaking series of reports on the UK’s digital tech ecosystem. Over the last three years the survey, carried out by Tech City UK, has captured the strength, depth and breadth of digital activity across the UK. It has revealed the scale of the digital tech sector, captured its growth, and – […]
Here’s some SWEET news for you – Chitty’s Cakes Shop celebrates its first birthday at the end of this month and there’s a fairly big celebration planned! That’s right, on Friday 26th and Saturday 27th January, the Custard Factory’s joyfully-creative resident cake store is hosting a fun-filled shindig in which you’ll find freebies, special offers […]
Katjes Magic Candy Factory have already conquered the confectionary world with their 3D printed customised candy, and are now seeking to change the face of medicine. The award-winning start-up, based here at the Custard Factory, have partnered with pharmaceutical experts FabRX to develop 3D printed gummies and tablets which can be filled with a personalised […]
It has been a hugely transformative year for us in 2017, with a change of ownership, massive investment into the area and the launch of some exciting new cultural hotspots in Digbeth! And it’s only going to get BIGGER and BETTER in 2018. Before we get there though, let’s take a quick look back at […]